Relocating to Charlotte, NC

TO MY FAMILY

(my repeat clients, those who book me multiple times per year, or those who plan on booking me, my supporters, those following my social media accounts, those who have shared my work, etc.)


I am relocating to Charlotte, NC. It is a bittersweet announcement. I will miss all of my south Florida clients, those I’ve captured year after year for every milestone. I will be traveling back to capture your families and upcoming events and will post the dates as they come up and if you have photography needs you may book me on the dates I post. Please inquire with me and I can make a separate trip if your photography needs do not fall on the dates I posted.

I am looking forward to relocating in Charlotte, NC. Some of you may not know but I was raised in Charlotte and part of my family resides there. Since I was in South Florida for the majority of my adulthood, this is definitely going to be such a different life going back to a place and residing there, a place that has changed so much over the years that I’ve been in Florida. It’s not the same place I remember as a child.

They say people change but they never mention how much places change. Change is good and I am definitely excited to see what’s in store.

If you reside in Charlotte or the surrounding areas, reach out to me to book your next portrait session or to photographically document your next event. I look forward to growing a client base in the city I grew up in.

If anyone would like to meet for lunch and discuss their business, for many years I have helped several small-medium sized business scale their marketing in many ways and I will also be offering this service as I transition my business to Charlotte, NC.

Thank you to everyone who trusted me as their photographer or marketing specialist in Florida, I am still here for you all as well.


What - to - Expect Guide for Family Photo Sessions

We found each other and you booked a session.

Now what?

Here’s a little guide to discuss what to expect for our session together.

  1. We meet at the agreed date and time

  2. I set up equipment. I get my flash out onto a tripod and I set the manual setting on my camera to match the location. This can take me 5-10 minutes which is why I usually arrive early to be prepared by the time you get there.

  3. The Session Begins. Our first photos are going to be awkward but this is okay and super normal. After a couple of clicks and a few pose changes it all becomes fun and ends up being an amazing experience with the people you love most.

  4. Your Choice. Be sure to let me know if you have any pose ideas at this point. Poses that you must have. Also tell me if you have no idea how to pose. This is okay. I can help with this.

  5. Outfit Change. When you’re ready, completely up to you we take a break for the outfit change if you decided to bring an extra outfit. If not we continue shooting

  6. Poses I will be sure to capture or offer as an option and not in this order:

    • Full Family, several variations

    • Just Mom and Dad

    • Just Siblings

    • Mom with kids, together and separate

    • Dad with kids, together and separate

    • I offer for everyone to have a single photo I call them “solos”

    • Fun personalized poses are always inspired during shooting. I found candid photos to be among the favorites.

  7. After the session:

    • I select the best photos from the session and edit to fit my known style as a photographer. My style is known as true-to-color.

    • I offer all photos fully edited delivered in an online gallery included in the session fees. These basic edits include lighting, color adjustments, and cropping.

    • Premium edits are not included ($25-$35 per image):

      • Hair strand removal

      • Body or Face adjustments (photoshopping double chin, decreasing size realistically, and other imperfections that you want adjusted)

      • Other requests (sky swaps, face swaps, etc.)

  8. Editing. Editing the full session or event can take up to 2 weeks after the date of our session depending on how many photos were taken. I usually do my best to deliver the photos sooner. Two weeks is the time frame that reflects the maximum amount of time it will take me worse case scenario. No later than 2 weeks as stated in the contract.

  9. I deliver the images in an online album. You can download them to your phone or computer.

  10. Feedback. Some time after our session, if you could kindly leave feedback on my Facebook business page recommending others to me. This is a crucial part of the business and helps me in every way.

I hope this guide removes any mystery surrounding our session and eases your mind about what to expect.

The feedback I’ve received from my past customers are consistent with the below remarks:

  • Laid back sessions

  • A lot of fun

  • An amazing experience with the family

  • Amazing images that you love

And this feedback sometimes comes from the family members that absolutely dislike having their photos taken. Click here to see my reviews.

We are going to have fun and it’ll be a day to remember with many images captured to always remind you and the family of who you are now, despite what’s to come in the future.

What - to - Expect Guide for Events

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Thank you for booking me for your event. Here’s a step by step guide on what to expect when you hire Photos by Karli for your events.

  1. Deposit Required. In order to secure the date/time you must pay $100 deposit to book.

  2. The remaining balance is due the day of your session.

  3. If you’re already booked then we already discussed prices:

    • $250 for the first hour for events

    • $350 for the first hour for Weddings

    • Additionally it will be $100 per hour (after the first hour)

  4. I arrive 30 minutes early to capture detail shots of decorations and setting before everyone arrives.

  5. At this time, I discuss with the host or hostess what they are expecting to ensure I capture the big moments of the event. For weddings this is done ahead of time on a call or in-person.

  6. During events I am constantly taking photos. I offer posed shots as well as candid throughout the event. There’s not a moment that I do not take photos, I’m constantly searching the room for photo opportunities. For weddings I capture the ceremony as it happens, getting all of the important moments. In between the ceremony and reception I take the bride and groom, family, and wedding party and we do our posed portraits (family and wedding party first then directly afterwards, the bride and groom alone.) During the reception I capture posed and candid moments throughout.

  7. After the event, I pull the photos and review the best shots. I edit a preview the following day. The preview usually includes 50 photos. I deliver the photos in an online album that I can either text or email for you to download to your phone or computer. Be sure to click “download” please do not screenshot the photos the quality will not remain in a screenshot. The full size of the image is high resolution and is only intact if you click “download.”

  8. Please allow 14 days from the date of the event for the rest of the photos to be added to the album as it takes time to edit each photo. I do not deliver unedited images.

  9. Photo albums of the images I captured at the event are available for purchase with Photos by Karli. Click here to select your photo album.

  10. If you are 100% satisfied with the service and images I provided including the entire process I welcome you to review my business on Facebook and Google.

    Leave me a review on Facebook.

    Leave me a review on Google.

If you have any questions regarding my prices or the process you can contact me anytime. I would love to hear from you.

Contact ME

Quality is Everything

Zooming in on these two files you will notice one is sharp and the other is fuzzy. After uploading the screenshot to Facebook or other social media platforms - the more pixelated it will appear. The sharp image will appear pixelated as well when you zoom in but it won’t be as poor quality as the screenshot.

In the beginning, every photographer’s main objective is to produce high quality images. It’s why we spend thousands of dollars on the best equipment. Anyone who operates in the capacity of a photographer or even a videographer has spent hours perfecting their methods, learning lighting and shadows, and they practiced and practiced in order to produce a high quality product.

My point is photographers understand and appreciate true quality. They can be pricey because all of their hours learning and perfecting their craft prior to you hiring them, along with their expensive equipment that they purchased and mastered, also their hours spent in post, editing your session - this is the price point.

Many full-time photographers have calculated how much they need to make per session to keep their business afloat along with being able to support their family this justifies their pricing and should not be challenged after a quote is provided. If you cannot afford their prices keep shopping around for a photographer that will cater to your budget. I can’t imagine walking into Best Buy and saying I have $300 let me buy this $2,000 tv. Yet, this is how photographers are treated. Yes it’s my business and yes it’s my main source of income, and no you cannot name your price.

With all of that being said, most photographers are capable of providing you with quality images - original files (not compressed) through photo sharing apps that preserve the true size of the image.

Do:

  • Ask questions about quality and image sharing or self printing

  • Download the images from the photo sharing site.

  • Value the high quality image and appreciate the photographer’s time spent on your images.

  • Try to understand the process

Do Not:

  • Screenshot photos for sharing or printing (major quality decrease)

  • Ask for originals or “Raw” files unless you want to pay hundreds per photo.

  • Downgrade a photographer’s work because you cannot afford their services.

I’ve seen it time and time again. A photo on Facebook and you zoom in and there’s no sharpness just an image full of globby pixels. Yuck! Download first (to computer or phone) and then upload to social media.

There are some people who don’t care about quality they just want to keep an image forever. Photographers care so much about the art they produce. Do your part and preserve the quality that they worked so hard to create in your images.

Appreciate your photographer.

I Love Capturing Love

The other day I was reflecting on my past sessions of couples and their families whether it was a portrait session or a wedding, I can see the love in every photo.

I just love everything I do. When people trust me to deliver photos of their most beloved family members and friends I take this task very seriously and I aim to do my best.

Taking photos of my own children is what sharpened my skills over the years. I started to market my services in January 2017 and I’ve been unstoppable ever since. It all started as a side income. My main job I worked as sales support for a company as just a regular employee for five years.

I’m now happy to say I do this full-time.

What dreams and goals do you have? Write them down and pick a date to launch whatever it is. It doesn’t have to be perfect at first it just has to be. Figuring out the business do’s and don’ts, seeing the failures and successes is what shapes the business. I started with a humble Facebook business page posting photos of my daughters. From there it grew to what it is now in the last two years.

I welcome you to explore my Galleries. If you have any photography needs - please think of me. I do my best to provide services that fit your vision as we collaborate. Or if you don’t have a vision at all I help to deliver photos that will be treasured and valued for years to come.

Here’s what some of my customers have to say about their photos. (Click here to see all reviews.)

Vacation June 2019

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My daughter heard about Washington, D.C. in the 3rd grade. About a year ago she began to ask questions about D.C. She then told me that she wanted to visit D.C. It had been a while since we were able to have one on one time together since I had her sister 3 years ago. Children need our one-on-one time. It makes a difference to the relationship with your child. She was 7 years old when she welcomed her sister into her life - she was saying goodbye to being an only child and I knew she would miss all of the quality time we were able to spend together. While she loves her little sister - I know our relationship is strengthened when I set aside time for her.

I spoke to my mother 8 months ago about going to Washington, D.C. originally just wanting her to know that on one of my trips to NC to visit her I may need to go to D.C. for a few days and I wanted her to be prepared for that. I honestly had no clue where to start in planning our trip from the hotel to what monuments and museums to see. I was thankful that she wanted to join us on our trip to D.C. it was very special. My daughter was excited that it was going to be just us three going to D.C. together. It had been a long time since she had spent quality time with my mother and me together. We usually only visit once a year. Everyone knows how difficult it is to enjoy family when many of them live in different states.

Not only did we get to see D.C. for two days, we were also visiting with my sister’s family (her husband and 2 children) and we had the opportunity to see my grandparents at their new home in Charlotte, NC. It was a great visit.

Here are some photos from our trip.

A year ago today...

I’m going to get a little personal here.

A year ago today, I was fired.

Usually when someone is fired you’d think they did something wrong. This was not the case. I worked for a company that I dedicated my time, energy and efforts to for five whole years. I know some people that worked who retired after 30+ years with the same company and I struggled with the thought that this was it for me.

Was this it for me?

I always strive for more, however, this company requires you to have a bachelor’s degree in order to have promotions, that aren’t lateral moves. I was halfway through my bachelor’s degree in 2016 when I realized, I felt overwhelmed and I was studying Information Technology, something that I am good at but not passionate about it.

I didn’t want to continue feeling overwhelmed for something that I wasn’t 100% sure of. I was already a single mother with two daughters without help, a full-time employee and active at my church. Even when the church services ended, my work was never finished: editing photos, practices, meetings, studying the Bible and praying at home, etc. Which I’m thankful God uses me - I wouldn’t have it any other way. The point is I was at my max and I decided not to continue my education.

One thing that only few people know, upper management was bullying me for months. Making statements that weren’t true about my work ethic and performance. They had Human Resources on their side as I pleaded my case over and over again. My request for some sort of moral and honest protection fell on deaf ears.

Someone slipped and said that they wanted to add someone who was bilingual to the department and I knew that they weren’t able to add to the department so they had to remove and replace someone. They did things like blaming me for mistakes or issues that had nothing to do with me and my workload. They also assigned me projects and responsibilities without formal and professional training and expected me to execute without issues on top of my regular higher priority workload. I believe that they wanted me to quit.

The turning point was when they put me on a ‘performance plan’ where they were able to suggest things that were far from the truth. My direct supervisor (who was brand new and never had any experience as a supervisor compared to my 8 years of supervisory roles in my past jobs) stated “You don’t care about your job” and “I don’t trust you.” This was in response to me struggling to do a project that I was not properly trained on. This company is known for great training and they usually do everything they can to ensure everyone’s success. After this meeting, I completed the project on my own and the results of my work, the thing that caused me so much grief and ended me on a performance plan - went untouched for a whole month and beyond. How important was said project?

I wholeheartedly believe the difficult project and lack of training was used to set me up for failure. No matter how much I communicated this fact to the correct parties it didn’t matter. I knew that any day now they were going to fire me for absolutely no reason at all. I mean, they need someone who is fully bilingual and I’m not so anything goes.

A year ago today I was sitting at my desk in a Godless building thinking about how much I prayed for my business to take off where I focus on photography full-time. I didn’t know if it was my destiny to leave my job and I wasn’t confident enough to quit.

I sent a few emails that morning after being accused irrationally for yet again making “another mistake” with a sales person in the field. I didn’t have anything to do with that responsibility so it couldn’t have possibly been me. I responded with professionalism and I knew I was addressing my direct supervisor and she was still fairly new to the department.

I gave her references to our procedural library where she could have done light research before her accusation. The documentation showed her the roles of the department responsibilities. I also showed her screenshots and I thoroughly investigated the concern of the sales person in the field. I addressed the sales person’s concerns by forwarding the email that I sent to my supervisor (with all previous emails on the thread) which is what I always did with my previous supervisor. No coaching was given that it was incorrect in the past. I forwarded the emails to HR thinking that they would see my concern of constantly being the reason for everything being “wrong” in the department. I clearly wasn’t and for sure they could see it. But they didn’t want to.

I got a call at 4:00 pm right before my time to leave. I went into the office with my supervisor and HR manager and they addressed my emails from that morning. They allowed me to say how I felt about my supervisor’s approach. I told them that she was not thorough and she should’ve done some digging before pointing fingers right away. And then she pointed towards a few things in the email saying that it was insubordinate to direct my supervisor to the department procedural documents and that it was unprofessional to forward the email my supervisor sent to me to the sales field.

I was on guard when I sent those emails and rightfully so. With the way things had been going those months prior to that day, I was on my toes knowing they are going to try to figuratively, hit below the belt on anything they can. However, I remained professional through it all.

I started to defend my emails calmly and professionally saying that my intention was not what they were saying it was. I was interrupted with the HR manager saying they were going to let me go. I instantly felt that it was no longer in God’s will for me to be there. This was the only thing that kept me calm through it all. The enemy had his way far too long in that place and it was time for a new season. I requested that they not touch my things as I packed up 5 years worth of items at my desk and they did not honor my request. They were rude and completely prideful throughout the whole situation.

I learned that it was best for me to invest in my own dreams and in my own vision. I learned that I could make enough money for my family without relying on people at a job. Jobs similar to the one I had started with an idea. The visionary hired employees to fulfill their goals, business needs, and finances. Surely other employers in other establishments will take advantage of me and will end up claiming false things about me if they wanted to. I would be stuck with no one to turn to just like in this case. I never want to work for a company ever again. God gave me many talents. I have a lot to offer to others but most importantly myself.

I spent months afterwards, reflecting on how I could have possibly done things differently over those months that I was bullied and falsely accused.
I don’t think I could’ve done anything where the result was a different outcome.

In the long run, I’m grateful for how things turned out. In life, things happen and sometimes they can be blessings in disguise. I would’ve stayed there no matter how difficult it was. I would have persevered and stuck through all of the unnecessary adversity. But God had something better for me. I felt it was a push in the right direction. I had just turned 30 years old and it was like God was saying I graduated from being in situations where I am devalued and unappreciated.

I am so excited for my business. I am thankful for all of my customers that believe in me that see my true heart and positive work ethic. My clients have nothing but great things to say about me because this is the truth. I give everything my all. The same as I did at this job for 5 years, after being unappreciated and run into the ground by upper management. I’m thankful that Jesus had something better for me. I wouldn’t trade it for the world.

I’m basically wherever I want to be - whenever and I have the freedom to be with my kids all of the time. Next school year my oldest daughter is going to be home schooled. I’m just thankful that God provided me with something better than anything I could’ve dreamed of.

 
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I Ran My Business From My Phone

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Like most businesses, my business had extremely humble beginnings. Starting out I did many photos for friends at a really good price and sometimes I offered my services for free. I did this to practice poses, directions, locations and post-process editing. It really helped me doing this and it really paid off.

The definition of photographer is very direct and to the point but modern day photographers end up doing much more starting out. And this is what I wasn’t prepared for and what no one told me. For myself, I was my own marketing expert creating my own fliers, updating my own Facebook business page and even pulling a professional looking website together. I watched many YouTube videos in order to learn about different things. Everything except putting the website together, was obtainable by only having my phone to work with. I ran my entire business from my phone (editing, fliers and content creation, videos and video editing, image review and ordering, etc.) with the exception of the website which I did on my lunch breaks at my job on the computer or at home when I had a chance in the evenings from my old home desktop. Like I said, very very humble beginnings.

After a year of me editing solely on my phone, I was finally in a position to purchase Light room and Photoshop. First, it wasn’t very expensive monthly but at the time I just couldn’t afford it. As business increased I found myself changing my priorities and investing into my goals as my business rose on my priorities list.

When you have a dream don’t allow anything to stop you from pursuing it. The absence of the proper finances cannot set the limits. Allow your dreams to rise to reality. Share with me a business you’ve been dreaming of and I can help you turn it into a reality with the first steps you should take to getting to where you want to ultimately be.

In my life, I’ve faced many hard times financially and otherwise. Naysayers and haters will always be there. Don’t allow anyone to discourage you from what you should be focused on. People don’t understand why I choose to stay silent when they come against me. And the reason is simple. I love them but I have more important things to worry about like food for my children and a roof over our head.

You’re not going to stop me from what’s truly important. My children, my mental health, my peace, my relationship with God, my ministry and my goals. Your insignificant drama and hearsay claims against me lack evidence, substance, and significance. If anyone takes away from the things that are important to me I immediately pull away from them on a personal level. I pray for them and I forgive them but I will no longer trust them to be someone in my life because they showed me that they are not in my best interest.
— Karli Santana